LucidMedia is an online demand-side platform (DSP) for display advertising management and targeting that delivers optimized, direct response, and brand advertising campaigns.  LucidMediaDSP™ with ClickSense® page-level contextual analysis and intelligent real-time bidding (RTB) is available as both self-service and managed service to interactive agencies and brand advertisers.  LucidMediaDSP employ an easy-to-use interface to deliver proprietary optimization, consolidated buying across the Internet's largest repositories, unique insight into real-time inventory availability, preemptive brand safety, universal frequency capping, and reach into 95% of the online population. Founded in 1999 as Entrieva, LucidMedia processes a billion impressions every day for hundreds of major brand advertisers. Today many of the world's largest interactive agencies, Web advertisers, ad networks, and ad exchanges are relying on LucidMedia to achieve their advertising revenue goals. LucidMedia is headquartered in Reston, Virginia at the heart of the Dulles Technology Corridor.

For more information, contact:

Christopher Weiss
Director of Marketing and Public Relations
LucidMedia Networks, Inc.
703-207-0040 x252
http://www.lucidmedia.com
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