We have changed our name to LucidMedia and created a contextual meta-network focused on optimizing display advertising performance for advertisers and their agencies with our patented ClickSense contextual engine. The name change marks a strong new direction for the company as we launch our ground-breaking new network of high-value display ad inventory. We are taking a radical new advertiser-centric approach to the ad network model by creating a completely transparent new value tier of display ad inventory aggregated exclusively for agencies, advertisers and ad exchanges.

The LucidMedia Network uses ClickSense deep categorization to deliver our 31 industry content channels and more than 14,000 micro-segments for content targeting far deeper than anything available before.  The new level of insight from the deep ClickSense categorization and detailed Proof Report™ is for the first time in history putting complete transparency, accountability and quality control into the hands of the advertiser, agencies, and ad exchanges.

The display ad industry has been desperate for transparency and accountability but opacity has always been a big part of the ad network business model.  With ClickSense cataloging every impression we can show advertisers and agencies exactly where every ad dollar is being spent.  This is the kind of complete transparency makes a new level of brand safety and quality control possible.

Because of all this we are leaving the old name behind and moving into the new space with a new name and a new brand. The LucidMedia brand was designed to create a picture of transparency and layers. Transparency is derived from our granular optimizing capabilities which unlock hidden value in online advertising inventory. Layers are relevant because of our rich taxonomies that enable categorization far deeper than any other organization can expose.

For more information about our new name, new direction, or detail on how to use our brand please contact us at This e-mail address is being protected from spam bots, you need JavaScript enabled to view it .